Month: March 2018

Retail apparel business is showing a definitive mass trend that is being polarized towards wholesale fitness apparel. However, the question is, why are so many apparel retailers making their way towards having similar clothing collections? (more…)...

Fashion trends may come and go, but lifestyle trends are here to stay. One such booming way of life for the past few years has been fitness. In the last decade itself, above 30% of the adult US population was suffering from obesity and things weren't getting any better. However, with the advent of ...

Athleisure is a growing fashion trend owing to the adoption of the 'eat healthy, stay fit' motto adopted by populace across continents. The movement has also gained exponential momentum in the West, especially in the US, Australia, and Canada! However, many are still skeptic about how private label...

The trend of prints has once again surfaced in the fitness-fashion industry. Most of fitness apparels are being given a makeover, based on the motifs. But what motifs have made their way into the circuit? Which are the ones that have already gained popularity? Keep reading to find out the motifs tha...