Have your bomber gym jacket become the wardrobe staple you cannot do without? Or did the fitness leggings replace the jeans or trousers for casual errands and even at office, then activewear has taken over your style statement. Well, with the comfort and style they provide, there is no denial that they have swiftly entered the mainstream fashion scenario and taken over the casual clothing pieces quite easily. The stylish gym outfits for women and men have been crafted more and more by the wholesalers and design houses, and the retail stores are sprucing their collections up this way.
The big brands or the reputed retail stores and private label online destinations are adding the magic of the athletic wear to the wardrobes of many and this is how the fashion forward crowd is getting enticed by their stylised elements and super comfortable fabrics. But how has the activewear genre become so popular and in craze? Well, we will tell you how the men’s and women’s gym wear has been creating so much stir today.
Fashion Is All About Comfort Today
There was once a time when style was all about looking good and wearing what is in trend. Today, things have changed and fashion is more about how comfortable, relaxed and convenient you feel. The sports and gym wear are made from the lightest and most breathable fabrics that enable ventilation properties and hence the fashion conscious men and women are more inclined towards them instead of the other clothing items that might be a little compromising when it comes to comfort. Thus, the trend to wear the gym wear has spruced up a lot more these days.
The Celeb Craze Of Fans
Well, the celebs not only have their official accounts on the Instagram, but also have these different groups and fan clubs that showcase their looks every day. Their off duty looks these days are mostly the athleisure ones, and even at the red carpets and catwalks, they are seen wearing the athletic clothes with twist and contemporary edge. The celebs like Gigi and Bella Hadid, Kendall Jenner, Rosie Huntington-Whiteley, Reese Witherspoon, and Alicia Vikander, and many more are very much into the fitness wear, be it post gym or to the airport.
The Ascent Of Niche Brands
Apart from the giant sports and gym wear brands that already have a very strong market today in the clothing industry, there is a range of a niche and luxury athleisure brands cropping up throughout the year to satisfy the athleisure demand and the gym going necessity. Though they too use the most technically well fitted and high quality superior fabrics, still they operate differently and not that expensive like the one stop sportswear brands. Even the celebs are bringing in their own gym outfits women’s and men’s brands that also have fitness wear at comparatively reasonable rates and exciting benefits.
Fitness Witnesses a Rise Today
Well, the biggest reason behind the rise of the clothing trend is relevant to the present state of lifestyle that is existing amidst the men and women. Fitness has become so fashionable and style only because there is a subsequent rise in the number of people who are more fitness conscious and hit the gym regularly, inspiring others too. Thus, the men’s and women’s gym wear cheap brands are also coming up in large numbers to cater to the diversified sportswear needs of these gym addicts, who are always in search of state of the art fitness clothing pieces.
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