Rich Roll is an American athlete, wellness and nutrition advocate, public speaker and former entertainment attorney. He has accepted a vegan life and lives in Los Angeles with his wife and four children. He has been encouraging people to take up healthy living by proving to be a courageous example himself. He has featured on popular news forum CNN and has been declared by Men’s Fitness Magazine as one of the world’s 25 fittest men. His alma maters are Stanford University and Cornell Law School. In 2012, he launched his first book that also became a best-seller, “Finding Ultra: Rejecting Middle Age, Becoming One of the World’s Fittest Men, and Discovering Myself.” Followed in 2013, he launched a podcast called the Rich Roll Podcast, which has charted as number 1 on i-Tunes several times. He in collaboration with his wife launched a cookbook “The Plantpower Way: Whole Food Plant-Based Recipes and Guidance For the Whole Family”, which too became a bestseller in 2014. Rich is popular and has been sighted many times in casual gym apparels like sweatpants and t-shirts in solid shades.